When thinking about the difference between a successful mall and a failing mall, it is important to think about all of the factors that bring about the success of a mall. As a matter of fact, the best thing to do is not single out one factor because one mall may excel in that factor but still be failing. When running a mall, there are plenty of factors that need to be addressed in order to make sure that customers are going to be satisfied with the mall. The most important types of customers are the ones that are going to be returning and consistently buying products.
Among the factors that influence the types of customers is the types of stores and activities available. With the amount of malls available in countries and the franchises that it carries, it is becoming more important than ever to make sure that the mall has something unique. It can be anything from an activity to a store that offers something unique in any industry. With Manaira Shopping, Roberto Santiago makes sure that he offers something for people of many different values and preferences. For instance, people who want to express themselves with their clothing style might want to find a store that offers something unique with fashion.
Roberto Santiago thinks about all of the factors to keeping the mall successful. One factor that he thinks about is safety. Another factor is the cleanliness of the place. However, one of the most important factors of mall success is the amount of activities there are for different people. It is very common for people to look to malls as a place for hanging out. Therefore, it is important for malls to focus a little less on selling and more on providing an environment that encourages people to visit them.
This is the time for many malls to rethink their approaches to customer service as the internet becomes one of the most viable methods of shopping. One thing to do is provide people with some of the most valuable incentives for shopping that may not have that much to do with shopping as it does to do with social gathering.