Bumble BFF is the latest creation by Whitney Wolfe, Chief Executive Officer of the Bumble dating app. Bumble BFF, a subsection of the original app, was started in an effort to form friendships between women. It is a way for women to connect and interact with other women. Many users of the Bumble dating app has checked out the new feature. It received over 1 million swipes within the first week.
Online dating has become more popular in the last few years. More people are connecting and forming relationships through their cellphones. Therefore, dating apps have been in high demand. Bumble became the first dating app that allowed women to take control.
Bumble BFF was started in order to give women companionship, support, and safety until the time came for them to get married. Whitney Wolfe anticipates that women will utilize the app in case they have to relocate and need to make new friends.
The BFF featured can be assessed by downloading the Bumble dating app. Bumble was created with safety in mind. It protects against Catfishing, a way of using false identities to trick others into an online relationship. Bumble BFF offers the same safety measures.
Whitney Wolfe is working on another project called Bumble Bizz, a networking, business and career app.
About Whitney Wolfe
Whitney Wolfe got her start early. At the age of 19, she started her first business. She sold bamboo tote bags in an effort to help those affected by the Deepwater Horizon oil spill in 2010. In 2014, Wolfe created Bumble, a popular dating app. Bumble registered 10 billion swipes and were responsible for 800 matches every month. Most of the users were women, accounting for more than half.
Wolfe received her education from Southern Methodist University and majored in International Studies. She was featured as one of Business Insider’s 30 Most Important Women Under 30 In Tech.